Unveiling Insights,
Accelerating Growth

Borderless Access is an award-winning insights solutions company with digital-first products
and solutions for agile research.Driven by technology and consumer analytics, we are a
market research company that provides access to the experiences and life moments of consumers.

— WHAT WE DO

Connecting Brands To Consumers

Bridging the gap between the brand and the consumer to unravel the answers to ‘Who, What, When, Where, Why and How?’

Creating Impactful Insights

Understanding brand challenges while building and delivering best-in-class research insights to create measurable business impact

Augmenting AI-based Research Transformations

Leveraging AI and ML to target the right customer at the right time and right place to optimize a brand’s market understanding and positioning with intuitive and actionable insights

What We Do Banner

Discover ‘Aha’ moments for positioning your brand across new market segments. Connect the dots by understanding in detail the unmet needs and the subtle changes required in brand messaging, and incorporate the key customizations to product/service offerings.

Explore

Get a headstart in building the acceptance criteria for your new product/service by A/B testing communications across relevant channels, and map the various customer journeys leading to the path to purchase.

Explore

Get real-time insights on consumer behavior via feedback from consumers to understand all associated triggers. Track user profile changes and customer experience over time to make changes in strategy at the right time and right place.Get real-time insights on consumer behavior via feedback from consumers to understand all associated triggers. Track user profile changes and customer experience over time to make changes in strategy at the right time and right place.

Explore

Get precise and reliable data from audiences across the world with a sample mix from a well-representative community. Our access platforms optimize the efficiency of insights with speed and quality responses. We are a digital market research company and our reach expands across niche segments of B2C, B2B and Healthcare audiences making us a preferred partner for all of market research needs.

Explore

What potential white space opportunity exists for my brand?

Discover ‘Aha’ moments for positioning your brand across new market segments. Connect the dots by understanding in detail the unmet needs and the subtle changes required in brand messaging, and incorporate the key customizations to product/service offerings.

Get a headstart in building the acceptance criteria for your new product/service by A/B testing communications across relevant channels, and map the various customer journeys leading to the path to purchase.
Get real-time insights on consumer behavior via feedback from consumers to understand all associated triggers. Track user profile changes and customer experience over time to make changes in strategy at the right time and right place.
Get precise and reliable data from audiences across the world with a sample mix from a well-representative community. Our access platforms optimize the efficiency of insights with speed and quality responses. We are a digital market research company and our reach expands across niche segments of B2C, B2B and Healthcare audiences making us a preferred partner for all of market research needs.

— CASE STUDIES

Meta

Meta partnered with Borderless Access to access a niche B2B audience for faster & accurate insights for a project, while improving cost and quality efficiency
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Blockhead

Blockhead, a leading gum manufacturing company, teamed up with Borderless Access to revisit its positioning strategy and determine the right target audience around its Energy Gum line.
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Our Impact

Organizations across the world operating in different sectors and business contexts partner with Borderless Access to tap into our dynamic solutions and unlock a future that’s insights-driven, sustainable and secure.

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Dentsu

Dentsu teamed up with Borderless Access amidst Covid in an effort to digitize an intricate data set to gain a deeper understanding of the nuances of the South Africa consumers across various touchpoints.
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Coca-Cola

Coca-Cola sought capturing of intelligent insights in an agile way for the top table stakeholders, keeping in mind the nuances across geographies.
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Unilever

CPG giant Unilever collaborated with Borderless Access to get nuanced insights on hygiene challenges in Africa to bring about purpose-driven activations and relevant product innovations during Covid.
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Our Impact

Organizations across the world operating in different sectors and business contexts partner with Borderless Access to tap into our dynamic solutions and unlock a future that’s insights-driven, sustainable and secure.

Read more

— WHY CHOOSE US ?

We Bring To You

A comprehensive market research ecosystem that resonates with brands’ research and differentiation needs by generating inputs to help them make strategic choices

In-depth Solutions

Our aim is to inspire brand evolution and progress by designing custom research solutions, ensuring they create meaningful impact on brand performance.

Global Access

Gain a panoramic view with us. Our global presence empowers you to access insights from diverse markets and demographics worldwide.

Customer Centricity

Our solutions are devised keeping in mind a strong customer-first approach, wherein we go above and beyond to meet unique customer pain points. We surpass the one-size-fits-all mindset with customized ad-hoc solutions to tailor-suit customer needs as per the business requirements.

Robust Quality

Our AI and hi-tech enabled quality control methods tap into reliable and credible data, creating a strong foundation for all of your decision-making.

Return On Investment

We go beyond short-term profits. Our goal is to deliver a superior & sustainable ROI model that leads to long-term customer loyalty & brand resonance. We employ a unique combination of expertise, analytics, solutions & resources to deliver significant outcomes that go beyond numbers.

Insight-Driven Marketing: How Specialized Consumer Panels Boost Customer Engagement, Brand Loyalty, and Lifetime Value

CMOs and growth leaders are under more pressure than ever to deliver precision-targeted campaigns, drive lasting engagement, and grow customer lifetime value (LTV), all while budgets tighten…

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Consumer Panel Provider
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— Awards

Awards & Accolades