Yes, specialized consumer panels are becoming increasingly sought after for tech research. Traditional market research methods are giving way to more targeted approaches, and specialized consumer panels are emerging as a valuable tool for gathering in-depth insights into specific technology products and services.

From Quant Surveys to Conversations: How AI is Redefining Market Research Quality

Watch our exclusive webinar to uncover how generative AI and conversational interfaces are redefining market research quality, transforming traditional quant surveys into engaging, insight-rich conversations, enhancing respondent engagement, and delivering actionable insights at scale.

Speakers on this Webinar

Camilla Hasler

Director, Sales – UK | Borderless Access

Speakers on this Webinar

Phil Sutcliffe

Managing Partner | Nexxt Intelligence (Inca)

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In this Webinar, you’ll learn

Why traditional quant surveys fall short in capturing authentic, meaningful respondent insights

How conversational AI transforms open-ended responses, engagement in quantitative studies

Leveraging AI to strengthen panel engagement and data quality across global panels

Enabling richer insights through conversational approaches within quantitative research frameworks