This Press Policy is designed to provide clear guidelines and procedures for external media representatives, journalists, business partners and any other entity seeking to engage with Borderless Access Private Limited (“our”, “us” and “Company”). The aim is to ensure that all communications reflect our values, maintain consistency in messaging, and protect sensitive information.
This policy applies to all external press inquiries, interviews, statements, and publications involving the Company. It covers all forms of media, including print, broadcast, and online platforms. This policy is relevant to media professionals, freelancers, bloggers, stakeholders and other external parties interested in publishing content related to us or our activities.
1. Authorization Required: All interactions with the press must be authorized by the Company’s Marketing & Communications department. Any communication from employees on behalf of the Company shall only be conducted with prior written approval.
2. Survey Publications by Client:
i. Client Publishing and Collaboration: The client may publish survey results with prior notification to the Company. Collaboration with our Marketing and Communications department is encouraged to ensure brand alignment and media strategy.
ii. Notification of Intent to Publish: The client must provide Company with prior notice, detailing the publication date and media outlets.
iii. Confidentiality and Data Protection: Survey results must be published in an aggregated, anonymized format, ensuring respondent privacy as per our guidelines.
iv. Data Accuracy and Liability: Published results must accurately reflect the survey findings. Company will not liable for any alterations or misrepresentations made by the client, who assumes full responsibility for any modifications.
v. Compliance with Legal Standards: The client must ensure all publications comply with relevant legal, regulatory, and ethical standards along with market research guidelines published by ESOMAR, Insights, etc. Company may review the publication for compliance.
3. Designated Spokespersons: Only designated Company spokespersons are permitted to give official statements or conduct interviews with the press. These spokespersons are trained to represent the Company accurately and professionally.
4. Media Inquiries: All media inquiries must be directed to the Marketing & Communications department. This department will assess the request and coordinate the appropriate response, including identifying the correct spokesperson.
5. Press Releases: Any press release or public statement must be reviewed and approved by the Marketing & Communications department before dissemination. This ensures that all information released to the public aligns with the Company’s internal policies and legal requirements.
6. Publications: Teams must work jointly with Marketing & Communications department when providing Company materials for publication to external parties.
7. Confidentiality: Confidential information, including proprietary data such as Company Trademark and IP materials, must not be disclosed to any third party without prior written consent. Information pertaining to trade secrets or non-public financial data cannot be disclosed to external parties (including press) under any circumstance. Any breach of confidentiality may result in legal action.
i. Disclosure of Personal Data: No Personal Identifiable Information (PII) or personal data shall be shared unless explicit approval has been provided by the Data Protection Officer. All attempts should be made by teams and personnel to ensure no PII leaks to any publication sources. Any disclosure of PII shall be done in accordance with the relevant Data Privacy regulations.
8. Interview Requests: All requests for interviews with Company representatives must be submitted in writing and reviewed by the Marketing & Communications department. The Company reserves the right to decline interview requests.
9. Crisis Communication: In the event of a crisis or sensitive situation, all media communication will be managed by a designated team. No other employees or representatives should engage with the press during such times.
i. Influencer management: Any information communicated by individuals against Company must be handled by the designated team. An Incident Report must be created collating all facts and written communication with the individual. The Marketing & Communications department along with Legal & Compliance team shall draft responses on management of such issues.
ii. The designated team shall create a procedural guideline on management of defamatory information or misinformation about the Company, which shall be utilized according to the situation.
10. Social Media Engagement: Any engagement utilizing/publishing Company’s name or details through social media must adhere to the Company’s social media guidelines. Personal opinions expressed on social media platforms should not be mistaken for official Company statements.
11. Corrections and Clarifications: If inaccurate or misleading information about the Company is published, the Marketing & Communications department will assess the situation and, if necessary, issue a correction or clarification.
12. Compliance: All press interactions and publications involving external parties must comply with relevant laws, regulations, and ethical standards. This includes respecting intellectual property rights, avoiding defamatory statements, and ensuring truthful and accurate representation of the company.
For any queries and communication, please contact us at marketing@borderlessaccess.com.
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