Online Shoppers


This is an important, yet vast and diverse consumer demographic, which you can tap into effectively with our panels. Our online shopper panels are updated regularly to keep pace with the rapidly evolving nature of the market and profiles are updated dynamically. Borderless Access’ online shopper panel is profiled by age, gender, region, product category and sub-category, price point, shopping platform, devices used, preferences, casual/avid shoppers, and many others.

Tracking Changes to Consumer Shopping Behaviour in the US Since the Pandemic

In the United States, the response to the coronavirus has...

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Has your offline tracker gone 'off-track' during this lockdown?

Since the inception of market research, agencies, marketers, and brand managers have relied on brand trackers...

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How has the Snacking habits & purchase preferences changed during the lockdown?

How has the pandemic and the resulting lockdown...

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Understanding Consumer Snack Preferences in Nigeria and South Africa

An FMCG major wanted to understand the snacking...

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