Case Studies Details


View All

Survey on Mid-Senior Level Decision Makers ACROSS BRIC on IT budgets and their preferences


This ad hoc study targeted car owners who are decision-makers when it comes to their vehicle’s tire maintenance in India and China. Learn what all tools and measures we proposed to help our client address the requirements, design and execute an effective campaign and avoid high drop-out rates at the same time. The campaign provided a significant baseline and threw up results that were distinctive, interesting and usable to foresee future insights. The client was delighted with the results and provided positive feedback

Study Type Adhoc Study BRIC

Geography Australia, New Zealand

Sample Size 500

Target Group Mid and Senior level decision makers