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Survey on Mid-Senior Level Decision Makers ACROSS BRIC on IT budgets and their preferences


Borderless Access presents this case study on mid-senior level decision-makers to understand their IT budgets and planning to purchase products/services for the company. This Ad hoc study targeted mid and senior-level DMs across BRIC (Brazil, Russia, India, and China) nations, Australia and New Zealand. The insights from the study helped the client - a leading research consultancy, understand IT budgets and preferences of IT leaders in the mentioned target geography. With over a decade’s experience in aligning our expertise with leading global brands, we were successful in gathering responses. The sample size was successfully managed with the required quotas on time. The study yielded immensely pleasing results for the client, which resulted in cementing a strong relationship for future project requirements.

Study Type Adhoc Study BRIC

Geography Australia, New Zealand

Sample Size 500

Target Group Mid and Senior level decision makers