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Portfolio Analysis for Respiratory Franchise


"The BA Health research team conducted this quantitative study to help the client assess the performance and competition within the anti-allergic portfolio analyzed. This case study details how the target group, patients with allergic rhinitis across the US, EU, Japan and rest-of-world, participated in the survey to provide business insights of the dynamics of the anti-allergic market. The portfolio health across nation and regional benchmarks, sales value and volume by portfolio had been thoroughly analyzed. Furthermore, a report was generated listing the KPIs for all brands within the portfolio. Our robust research solution team completed the survey providing the client got full insights on the merits and demerits of different drug classes within the anti-allergic market "

Study Type Quantitative Study

Geography US, EU, Japan and Rest-of-world

Sample Size

Target Group Patients with Allergic Rhinitis