{"id":3260,"date":"2020-05-18T11:18:00","date_gmt":"2020-05-18T11:18:00","guid":{"rendered":"https:\/\/borderlessaccess.com\/blog\/?p=3260"},"modified":"2025-06-13T05:03:51","modified_gmt":"2025-06-13T05:03:51","slug":"exploring-nigerian-consumer-payment-preferences-and-trends","status":"publish","type":"post","link":"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/","title":{"rendered":"Exploring Nigerian Consumer Payment Preferences And Trends"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">Nigeria, the largest economy in the continent of Africa, still remains a largely cash-dominated society. As per\u00a0one report\u00a0by Access Bank Plc, over 40 million Nigerians do not have a bank account. However, the Central Bank of Nigeria has implemented several measures to encourage people to become part of the country\u2019s regulated financial system, including implementing the National Financial Inclusion Strategy and launching of Payment Service Banks. Thanks to these measures, financial inclusion has improved, with an\u00a011% increase\u00a0in active bank accounts as of early 2020.<\/p><br><\/p>\n\n\n\n<p>In this regard,conducted a study in Nigeria, as well as South Africa, Ghana, and Kenya, to explore the uptake of a wide range of payment methods by the masses. Where only 65% of the adult population are considered financially inclusive, it presents fintech and other finance establishments with a massive pool of opportunity to grow and expand in the coming years.<\/p><br>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">It is important to note, that this study was conducted just before the lockdown was implemented in any of the African countries, thus the results indicate a long term trend, rather than being skewed by the unusual spending behaviour of the past few weeks due to COVID-19 pandemic followed by lockdowns.<\/p><br><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#Most_frequently_used_payment_modes_in_Nigeria\" title=\"Most frequently used payment modes in Nigeria\">Most frequently used payment modes in Nigeria<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#Methods_of_payment_vs_type_of_transaction\" title=\"Methods of payment vs type of transaction\">Methods of payment vs type of transaction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#Growth_in_popularity\" title=\"Growth in popularity\">Growth in popularity<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#The_reasons_behind_the_growth\" title=\"The reasons behind the growth\">The reasons behind the growth<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"h-most-frequently-used-payment-modes-in-nigeria\" style=\"font-size:26px\"><span class=\"ez-toc-section\" id=\"Most_frequently_used_payment_modes_in_Nigeria\"><\/span><strong>Most frequently used payment modes in Nigeria<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">Bank-issued apps and online bank payment are highly popular digital modes of payment in Nigeria only after cash and cards. Meanwhile, mobile money and other e-wallets are not frequently used.<\/p><br><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"873\" height=\"429\" data-id=\"3262\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria.webp\" alt=\"Digital-Payment-Counts-Naigeria\" class=\"wp-image-3262\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria.webp 873w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria-300x147.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria-768x377.webp 768w\" sizes=\"auto, (max-width: 873px) 100vw, 873px\" \/><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-methods-of-payment-vs-type-of-transaction\" style=\"font-size:26px\"><span class=\"ez-toc-section\" id=\"Methods_of_payment_vs_type_of_transaction\"><\/span><strong>Methods of payment vs type of transaction<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">In Nigeria,&nbsp;<strong>cash<\/strong>&nbsp;transactions dominate day-to-day in-shop purchases and when paying for services rendered. The latter includes payments for electricians, plumbers, etc.&nbsp;<strong>Credit and debit cards<\/strong>, on the other hand, are most commonly used for online shopping as well as shopping for clothes, jewellery and similar non-essentials items.<\/p><br><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"874\" height=\"509\" data-id=\"3263\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria-.webp\" alt=\"Digital-Payment-Counts-Naigeria\" class=\"wp-image-3263\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria-.webp 874w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria--300x175.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-Naigeria--768x447.webp 768w\" sizes=\"auto, (max-width: 874px) 100vw, 874px\" \/><\/figure>\n<\/figure>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">Looking at digital online modes,&nbsp;<strong>bank-issued mobile apps<\/strong>&nbsp;are the most preferred payment modes for money transfer, both within and outside the country, and to pay for utilities and other bills.&nbsp;<strong>Online bank payment<\/strong>&nbsp;is other major mode of payment in Nigeria. It is significantly used during online shopping, to pay for services &amp; utilities as well as to transfer money.<\/p><br><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-growth-in-popularity\" style=\"font-size:26px\"><span class=\"ez-toc-section\" id=\"Growth_in_popularity\"><\/span><strong>Growth in popularity<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"725\" height=\"469\" data-id=\"3264\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Count-Naigeria.webp\" alt=\"Digital-Payment-Count-Naigeria\" class=\"wp-image-3264\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Count-Naigeria.webp 725w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Count-Naigeria-300x194.webp 300w\" sizes=\"auto, (max-width: 725px) 100vw, 725px\" \/><\/figure>\n<\/figure>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">Credit\/debit cards and bank-issued mobile apps have seen the highest growth in usage with the least drop in usage in the last one year. Also closely following this trend is online bank payment. While cash, mobile money and other payment apps have all witnessed increase in usage, they are significantly less.<\/p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-reasons-behind-the-growth\" style=\"font-size:26px\"><span class=\"ez-toc-section\" id=\"The_reasons_behind_the_growth\"><\/span><strong>The reasons behind the growth<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">Not surprisingly, convenience comes across as the most common reason behind the growth of cards, bank-issued payment apps and online payment. Safety concerns related to carrying physical money is another key reason pushing people towards non-cash based payment modes.<\/p><br><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"812\" height=\"362\" data-id=\"3265\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-In-Naigeria.webp\" alt=\"Digital-Payment-Counts-Naigeria\" class=\"wp-image-3265\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-In-Naigeria.webp 812w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-In-Naigeria-300x134.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Counts-In-Naigeria-768x342.webp 768w\" sizes=\"auto, (max-width: 812px) 100vw, 812px\" \/><\/figure>\n<\/figure>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">Notably, the growth of digital, online payment modes comes on the heels of improved mobile internet connection. A significant number of people stated that access to fast and reliable internet connection was one of the top reasons for moving to digital and online payment methods.<\/p><br><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"978\" height=\"490\" data-id=\"3266\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Methods-Naigeria.webp\" alt=\"Digital-Payment-Counts-in-Naigeria\" class=\"wp-image-3266\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Methods-Naigeria.webp 978w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Methods-Naigeria-300x150.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Digital-Payment-Methods-Naigeria-768x385.webp 768w\" sizes=\"auto, (max-width: 978px) 100vw, 978px\" \/><\/figure>\n<\/figure>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">Considering the popularity of both online bank payment and mobile apps, it\u2019s not a surprise that both are rated high on convenience, brand trust, and security.<\/p><br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-conclusion\" style=\"font-size:20px\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">It is evident that Nigeria is still a cash dominated economy, especially for retail payments. However, the steps taken by the government are showing positive results. This is reflected in the liberal use of debit and credit cards for day-to-day transactions and especially for online transactions. This trend is further highlighted by the massive uptake of digital transactions, especially mobile and online bank payments.<\/p><br><\/p>\n\n\n\n<p style=\"font-size:18px\"><p style=\"font-size:18px\">The fact that bank-issued mobile payment apps and online payment are witnessing massive growth is a sign of consumer acceptance as well as trust. This bodes well for private players and digital-savvy companies vying for a share of the payments market<\/p><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>Nigeria, the largest economy in the continent of Africa, still remains a largely cash-dominated society. As per\u00a0one report\u00a0by Access Bank Plc, over 40 million Nigerians do not have a bank account. However, the Central Bank of Nigeria has implemented several measures to encourage people to become part of the country\u2019s regulated financial system, including implementing the National Financial Inclusion Strategy and launching of Payment Service Banks. Thanks to these measures, financial inclusion has improved, with an\u00a011% increase\u00a0in active bank accounts as of early 2020. In this regard,conducted a study in Nigeria, as well as South Africa, Ghana, and Kenya, to&#8230;<\/p>\n","protected":false},"author":21,"featured_media":3268,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[226,318,327,279,230,328,330,326,329],"class_list":["post-3260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consumer-behavior","tag-africa-market-research","tag-africa-payment-trends","tag-consumer-payment-preferences-nigeria","tag-digital-market-research","tag-digital-online-research","tag-digital-payment-trends","tag-frequently-used-payment-modes-nigeria","tag-nigeria-payment-trends","tag-popular-payment-modes-nigeria"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v22.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nigerian Payment Preferences &amp; Trends: Key Insights<\/title>\n<meta name=\"description\" content=\"Consumer payment preferences, popular payment modes &amp; trends in Nigeria in 2020.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Exploring Nigerian Consumer Payment Preferences And Trends\" \/>\n<meta property=\"og:description\" content=\"Consumer payment preferences, popular payment modes &amp; trends in Nigeria in 2020.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Research Insights -Borderless Access Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-18T11:18:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-13T05:03:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Nigerian-Payment-Habits.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1250\" \/>\n\t<meta property=\"og:image:height\" content=\"955\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Cindy Bowdan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cindy Bowdan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/\",\"url\":\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/\",\"name\":\"Nigerian Payment Preferences & Trends: Key Insights\",\"isPartOf\":{\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#website\"},\"datePublished\":\"2020-05-18T11:18:00+00:00\",\"dateModified\":\"2025-06-13T05:03:51+00:00\",\"author\":{\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#\/schema\/person\/7cef99a161a6dc7f1d93f063980cd0fd\"},\"description\":\"Consumer payment preferences, popular payment modes & trends in Nigeria in 2020.\",\"breadcrumb\":{\"@id\":\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/borderlessaccess.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Exploring Nigerian Consumer Payment Preferences And Trends\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#website\",\"url\":\"https:\/\/borderlessaccess.com\/blog\/\",\"name\":\"Market Research Insights - Borderless Access Blog\",\"description\":\"Gain fresh perspectives and insights on global trends for your business growth. Access the latest consumer research and business data insights here.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/borderlessaccess.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#\/schema\/person\/7cef99a161a6dc7f1d93f063980cd0fd\",\"name\":\"Cindy Bowdan\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2025\/06\/cropped-Cindy-Bowdan-96x96.webp\",\"contentUrl\":\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2025\/06\/cropped-Cindy-Bowdan-96x96.webp\",\"caption\":\"Cindy Bowdan\"},\"description\":\"Cindy Bowdan, Insights Director at Borderless Access, leads the development of cutting-edge research strategies that decode consumer behavior across global markets. With a strong command over qualitative and quantitative methodologies, Cindy blends data expertise with cultural intelligence to deliver insights that drive impactful business decisions.\",\"sameAs\":[\"https:\/\/borderlessaccess.com\/\"],\"url\":\"https:\/\/borderlessaccess.com\/blog\/author\/cindy-bowdan\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Nigerian Payment Preferences & Trends: Key Insights","description":"Consumer payment preferences, popular payment modes & trends in Nigeria in 2020.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/","og_locale":"en_US","og_type":"article","og_title":"Exploring Nigerian Consumer Payment Preferences And Trends","og_description":"Consumer payment preferences, popular payment modes & trends in Nigeria in 2020.","og_url":"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/","og_site_name":"Market Research Insights -Borderless Access Blog","article_published_time":"2020-05-18T11:18:00+00:00","article_modified_time":"2025-06-13T05:03:51+00:00","og_image":[{"width":1250,"height":955,"url":"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/Nigerian-Payment-Habits.webp","type":"image\/webp"}],"author":"Cindy Bowdan","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Cindy Bowdan","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/","url":"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/","name":"Nigerian Payment Preferences & Trends: Key Insights","isPartOf":{"@id":"https:\/\/borderlessaccess.com\/blog\/#website"},"datePublished":"2020-05-18T11:18:00+00:00","dateModified":"2025-06-13T05:03:51+00:00","author":{"@id":"https:\/\/borderlessaccess.com\/blog\/#\/schema\/person\/7cef99a161a6dc7f1d93f063980cd0fd"},"description":"Consumer payment preferences, popular payment modes & trends in Nigeria in 2020.","breadcrumb":{"@id":"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/borderlessaccess.com\/blog\/exploring-nigerian-consumer-payment-preferences-and-trends\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/borderlessaccess.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Exploring Nigerian Consumer Payment Preferences And Trends"}]},{"@type":"WebSite","@id":"https:\/\/borderlessaccess.com\/blog\/#website","url":"https:\/\/borderlessaccess.com\/blog\/","name":"Market Research Insights - Borderless Access Blog","description":"Gain fresh perspectives and insights on global trends for your business growth. Access the latest consumer research and business data insights here.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/borderlessaccess.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/borderlessaccess.com\/blog\/#\/schema\/person\/7cef99a161a6dc7f1d93f063980cd0fd","name":"Cindy Bowdan","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/borderlessaccess.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2025\/06\/cropped-Cindy-Bowdan-96x96.webp","contentUrl":"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2025\/06\/cropped-Cindy-Bowdan-96x96.webp","caption":"Cindy Bowdan"},"description":"Cindy Bowdan, Insights Director at Borderless Access, leads the development of cutting-edge research strategies that decode consumer behavior across global markets. With a strong command over qualitative and quantitative methodologies, Cindy blends data expertise with cultural intelligence to deliver insights that drive impactful business decisions.","sameAs":["https:\/\/borderlessaccess.com\/"],"url":"https:\/\/borderlessaccess.com\/blog\/author\/cindy-bowdan\/"}]}},"_links":{"self":[{"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/posts\/3260","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/comments?post=3260"}],"version-history":[{"count":5,"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/posts\/3260\/revisions"}],"predecessor-version":[{"id":5449,"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/posts\/3260\/revisions\/5449"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/media\/3268"}],"wp:attachment":[{"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/media?parent=3260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/categories?post=3260"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/borderlessaccess.com\/blog\/wp-json\/wp\/v2\/tags?post=3260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}