{"id":2789,"date":"2021-03-12T10:03:00","date_gmt":"2021-03-12T10:03:00","guid":{"rendered":"https:\/\/borderlessaccess.com\/blog\/?p=2789"},"modified":"2025-06-17T12:18:43","modified_gmt":"2025-06-17T12:18:43","slug":"marketing-behaviour-and-perceptions-since-the-pandemic-in-the-us","status":"publish","type":"post","link":"https:\/\/borderlessaccess.com\/blog\/marketing-behaviour-and-perceptions-since-the-pandemic-in-the-us\/","title":{"rendered":"Marketing Behavior And Perceptions Since The Pandemic In The US"},"content":{"rendered":"Reading Time: <\/span> 5<\/span> minutes<\/span><\/span>\n

Of the many changes the world has gone through in the past year since the start of the pandemic,  from brands is an important one that is also critical for marketers and advertisers.<\/p>
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To understand how marketers have reacted to the effects of the pandemic and the resulting changes in consumer behavior, over the last year, Borderless Access conducted an online research study<\/a> in the United States, India and Singapore and in several countries in\u00a0, Europe and the. The study gathered responses from approximately 1000 respondents consisting of marketing and advertising professionals from different industries.<\/p>
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The study explores marketing activities and budgets, preferred marketing channels, perceptions, experiences, and implementation of traditional and digital marketing and advertising methods. In this blog, we talk about the findings of the US market and how it compares to the rest of the target markets in our study.<\/p>
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