{"id":2734,"date":"2021-07-08T20:44:00","date_gmt":"2021-07-08T20:44:00","guid":{"rendered":"https:\/\/borderlessaccess.com\/blog\/?p=2734"},"modified":"2025-06-16T10:01:59","modified_gmt":"2025-06-16T10:01:59","slug":"esports-abound-in-the-middle-east-as-digitization-prevails","status":"publish","type":"post","link":"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/","title":{"rendered":"ESports Abound In The Middle East As Digitization Prevails"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p>eSports are becoming increasingly popular around the world, both in terms of participation and viewing. Borderless Access conducted research across 15 countries to uncover more about this choice of entertainment.&nbsp;Today, we look specifically at fans who watch others play video games and eSports in the UAE and KSA.<\/p><\/br>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#eSports_most_popular_amongst_working_professionals\" title=\"eSports most popular amongst working professionals\">eSports most popular amongst working professionals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#eSports_appeal_mostly_to_25s_to_40s_age-group_in_the_Middle_East\" title=\"eSports appeal mostly to 25\u2019s to 40\u2019s age-group in the Middle East\">eSports appeal mostly to 25\u2019s to 40\u2019s age-group in the Middle East<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#Sports_video_games_and_racing_games_are_the_most_preferred_genres\" title=\"Sports video games and racing games are the most preferred genres\">Sports video games and racing games are the most preferred genres<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#Saudi_consumers_spend_more_time_watching_eSports_than_UAE_consumers_do\" title=\"Saudi consumers spend more time watching eSports than UAE consumers do\">Saudi consumers spend more time watching eSports than UAE consumers do<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#YouTube_is_the_most_popular_platform_for_eSports_followed_by_Facebook_gaming\" title=\"YouTube is the most popular platform for eSports, followed by Facebook gaming\">YouTube is the most popular platform for eSports, followed by Facebook gaming<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#Friends_and_social_media_are_the_main_influences_when_it_comes_to_eSports\" title=\"Friends and social media are the main influences when it comes to eSports\">Friends and social media are the main influences when it comes to eSports<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#Increased_digitization_has_enabled_eSports_viewing_to_burgeon\" title=\"Increased digitization has enabled eSports viewing to burgeon\">Increased digitization has enabled eSports viewing to burgeon<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"h-esports-most-popular-amongst-working-professionals\"><span class=\"ez-toc-section\" id=\"eSports_most_popular_amongst_working_professionals\"><\/span><strong>eSports most popular amongst working professionals<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Globally, it appears that interest in eSports is split evenly in terms of gender, with KSA following the global trend. However, in the UAE it is more male-dominated, with 58% of its followers being men.<\/p><\/br>\n\n\n\n<p><p>Interestingly, the eSports adoption is much stronger amongst working professionals than it is amongst students, with 70% of eSports enthusiasts globally being working professionals. In Saudi however, there is a higher than average proportion of eSports enthusiasts who have finished studying but not yet found work, evidently turning to eSports as a way to pass the time.<\/p>&nbsp;<\/p>\n\n\n\n<p><p>Jobs in the Middle East have been hard hit by the pandemic\u00a0which may also be affecting the increased number of people having more time to view eSports while they seek work.<\/p>\u00a0<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"704\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/occupation-of-esports-enthusiasts-1024x704.webp\" alt=\"Occupation of eSports Enthusiasts\" class=\"wp-image-2738\" title=\"Occupation of eSports Enthusiasts\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/occupation-of-esports-enthusiasts-1024x704.webp 1024w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/occupation-of-esports-enthusiasts-300x206.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/occupation-of-esports-enthusiasts-768x528.webp 768w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/occupation-of-esports-enthusiasts.webp 1081w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-esports-appeal-mostly-to-25-s-to-40-s-age-group-in-the-middle-east\"><span class=\"ez-toc-section\" id=\"eSports_appeal_mostly_to_25s_to_40s_age-group_in_the_Middle_East\"><\/span><strong>eSports appeal mostly to 25\u2019s to 40\u2019s age-group in the Middle East<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The most common age bracket for eSports enthusiasts, by far, is the 25 to 35 years range. Globally, the next most common age group is 41 and above, but in the Middle East, it is the 36 to 40 years bracket that is attracted to eSports.<\/p><\/br>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"704\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/age-bracket-for-eSports-enthusiasts-1024x704.webp\" alt=\"Age Bracket for eSports Enthusiasts\" class=\"wp-image-2740\" title=\"Age Bracket for eSports Enthusiasts\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/age-bracket-for-eSports-enthusiasts-1024x704.webp 1024w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/age-bracket-for-eSports-enthusiasts-300x206.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/age-bracket-for-eSports-enthusiasts-768x528.webp 768w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/age-bracket-for-eSports-enthusiasts.webp 1081w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sports-video-games-and-racing-games-are-the-most-preferred-genres\"><span class=\"ez-toc-section\" id=\"Sports_video_games_and_racing_games_are_the_most_preferred_genres\"><\/span><strong>Sports video games and racing games are the most preferred genres<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><p>The majority of enthusiasts watch or follow an average of 2 to 3 genres of eSports. Of those who engage with a number of genres, puzzle games, sports video games, and racing games are the top three most popular ones.<\/p>&nbsp;<\/p>\n\n\n\n<p><p>Both KSA and the UAE show a preference towards sport video games and racing games. Saudi consumers also show a slightly different interest from their global counterparts, spending more time on combat\/fighting games and open-world sandbox than the global enthusiasts.<\/p>&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"641\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/fans-of-esports-1024x641.webp\" alt=\"Fans of eSports\" class=\"wp-image-2741\" title=\"Fans of eSports\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/fans-of-esports-1024x641.webp 1024w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/fans-of-esports-300x188.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/fans-of-esports-768x481.webp 768w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/fans-of-esports-1536x961.webp 1536w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/fans-of-esports-2048x1282.webp 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p>Within each genre, most gamers follow two to three games\/titles, with the exceptions of open-world sandbox and simulation where gamers tend to follow a single title within the genre.<\/p><\/br>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-saudi-consumers-spend-more-time-watching-esports-than-uae-consumers-do\"><span class=\"ez-toc-section\" id=\"Saudi_consumers_spend_more_time_watching_eSports_than_UAE_consumers_do\"><\/span><strong>Saudi consumers spend more time watching eSports than UAE consumers do<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Presumably, due to it having a fairly youthful following, the majority of eSports viewers have generally only been doing so for less than three years. The majority of viewers watch it whenever they get time, usually being on weekends or after work. Saudi consumers watch eSports more on the weekend whereas consumers from the UAE prefer to watch after work.<\/p><\/br>\n\n\n\n<p>Globally, most viewers watch eSports for less than 5 hours a week but in the UAE there is a high proportion of viewers who watch for up to 10 hours per week.<\/p><\/br>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\" id=\"Time-Spent-Watching-Esports\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"704\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/time-spent-watching-esports-1024x704.webp\" alt=\"Time Spent Watching Esports\" class=\"wp-image-2743\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/time-spent-watching-esports-1024x704.webp 1024w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/time-spent-watching-esports-300x206.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/time-spent-watching-esports-768x528.webp 768w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/time-spent-watching-esports.webp 1081w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-youtube-is-the-most-popular-platform-for-esports-followed-by-facebook-gaming\"><span class=\"ez-toc-section\" id=\"YouTube_is_the_most_popular_platform_for_eSports_followed_by_Facebook_gaming\"><\/span><strong>YouTube is the most popular platform for eSports, followed by Facebook gaming<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><p>Both live and recorded games have their place, with most viewers claiming to watch live events sometimes, but mostly recorded games.<\/p>&nbsp;<\/p>\n\n\n\n<p>YouTube is by far the preferred platform for online gaming, followed by Facebook gaming. In both Middle Eastern countries surveyed, there is an even stronger reliance on YouTube than the global average, and in KSA, Facebook gaming is proportionately higher than the global average.<\/p><\/br>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"704\" src=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/preferred-platform-for-online-gaming-1024x704.webp\" alt=\"Preferred Platform for Online Gaming\" class=\"wp-image-2753\" title=\"Preferred Platform for Online Gaming\" srcset=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/preferred-platform-for-online-gaming-1024x704.webp 1024w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/preferred-platform-for-online-gaming-300x206.webp 300w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/preferred-platform-for-online-gaming-768x528.webp 768w, https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2024\/02\/preferred-platform-for-online-gaming.webp 1081w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-friends-and-social-media-are-the-main-influences-when-it-comes-to-esports\"><span class=\"ez-toc-section\" id=\"Friends_and_social_media_are_the_main_influences_when_it_comes_to_eSports\"><\/span><strong>Friends and social media are the main influences when it comes to eSports<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Just under two-thirds of viewers like watching eSports as much as they do traditional sports, with a quarter globally preferring eSports over traditional sports.<\/p>\n\n\n\n<p>Friends and social media are the two main influences that encourage people to watch eSports, with both of these influences being stronger in the Middle East region than globally. <\/p><\/br>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/blog.borderlessaccess.com\/hs-fs\/hubfs\/esports%20middle%20east%201.png?width=2300&amp;name=esports%20middle%20east%201.png\" alt=\"Influences That Encourage People to Watch Esports\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-increased-digitization-has-enabled-esports-viewing-to-burgeon\"><span class=\"ez-toc-section\" id=\"Increased_digitization_has_enabled_eSports_viewing_to_burgeon\"><\/span><strong>Increased digitization has enabled eSports viewing to burgeon<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>As the world becomes&nbsp;increasingly more digital, eSports has become accessible to many more viewers than ever before. The global pandemic has dramatically increased the move towards digitization in&nbsp;work,&nbsp;shopping&nbsp;as well as entertainment spheres. It is not surprising therefore to witness the strong following that eSports currently enjoys.<\/p>\n\n\n\n<p>Borderless Access\u00a0is available to help you to conduct <a href=\"https:\/\/borderlessaccess.com\" target=\"_blank\" rel=\"noreferrer noopener\">online market research<\/a> seamlessly and quickly, to help you to keep your business informed, and ahead of the market.<\/p>\n\n\n\n<p>This article was originally published in&nbsp;AME Info.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>eSports are becoming increasingly popular around the world, both in terms of participation and viewing. Borderless Access conducted research across 15&#8230;<\/p>\n","protected":false},"author":21,"featured_media":3451,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-2734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consumer-behavior"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v22.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>eSports abound in the Middle East as digitization prevails<\/title>\n<meta name=\"description\" content=\"Middle East sees a surge in eSports due to digital transformation, marking a new era of gaming popularity in the region.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ESports Abound In The Middle East As Digitization Prevails\" \/>\n<meta property=\"og:description\" content=\"Middle East sees a surge in eSports due to digital transformation, marking a new era of gaming popularity in the region.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Research Insights -Borderless Access Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-08T20:44:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-16T10:01:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/borderlessaccess.com\/blog\/wp-content\/uploads\/2021\/07\/esports-market-research.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1250\" \/>\n\t<meta property=\"og:image:height\" content=\"955\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Cindy Bowdan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cindy Bowdan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/\",\"url\":\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/\",\"name\":\"eSports abound in the Middle East as digitization prevails\",\"isPartOf\":{\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#website\"},\"datePublished\":\"2021-07-08T20:44:00+00:00\",\"dateModified\":\"2025-06-16T10:01:59+00:00\",\"author\":{\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#\/schema\/person\/7cef99a161a6dc7f1d93f063980cd0fd\"},\"description\":\"Middle East sees a surge in eSports due to digital transformation, marking a new era of gaming popularity in the region.\",\"breadcrumb\":{\"@id\":\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/esports-abound-in-the-middle-east-as-digitization-prevails\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/borderlessaccess.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ESports Abound In The Middle East As Digitization Prevails\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/borderlessaccess.com\/blog\/#website\",\"url\":\"https:\/\/borderlessaccess.com\/blog\/\",\"name\":\"Market Research Insights - Borderless Access Blog\",\"description\":\"Gain fresh perspectives and insights on global trends for your business growth. 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